The Bankinter Portugal projectUX lead, UX, UI, IxD
In September of 2015 Bankinter bought Barclays retail banking business in Portugal so, from the UX Department in Bankinter, we had to rebrand all the digital content. This means websites, apps, emails templates... for customers, non-customers, and employees.
We only had 4 effective months to do all the rebrand, and this was a huge amount of work.
For the main public site, we needed to rethink all the old information architecture to fit in the Bankinter products and way of arranging the customer segments. But the Product teams were still working on the definition of this. Finally, we created a design system that allowed us to change things in a very short time.
The app's redesign was really hard since we could not access to it, and Barclays only provided us with a few screenshots. We needed to give to the Barclays dev team the look&fell based on suppositions.
Finally, the project was released on time, increasing the application of new accounts in a 25% :)View Website